Social Media Posters – Take Note

If posting on Social Media Networking websites is part of your job description, one of the best things you can do to learn the ropes is to follow those who already do it well.

When clients ask me for tips on Social Media, I usually end up sharing stories of travel or tourism companies that have done something exceptional with one of their social media streams.I think travel and tourism websites have an opportunity to really do Social Media well because everybody gets excited about a trip.

Plus, even if you are not in the travel and tourism industry, you can still learn from those that do it best.

Read: Travel & Leisure’s Social Media in Travel & Tourism Awards for 2013

Award Highlights:

US Airline: Delta Air Lines
Follow Twitter Accounts @DeltaAssist @DeltaNewsroom
Hashtag: #BiscoffBowTie

US Airport: San Francisco International Airport
Postcard Campaign using hashtag #SFOHolidays

Tourism Board – US: Visit Myrtle Beach
Trip Tuesday contest on Pinterest and Twitter

Tourism Board – Global: Tourism Australia
This one is interesting because they have managed to get fans to create more than 95% of the content on the board’s social media profiles. Visit Tourism Australia Website to link to Social Media Accounts.

Best Instagram Photos: Tourism Australia
@SeeAustralia and hashtag #SeeAustralia

Best Facebook Timeline: Fairmont Hotels


For something a little closer to home, learn from Vancouver Businesses: Vancouver Social Media Award Winners


By Michelle Collie
Internet Marketing Specialist
GetOn Marketing – Kelowna Internet Marketing and Web Design